Levi's 'Prague' TV ad with Scott Hardkiss music

Classic Levi's ad - "In Prague you can trade them for a car."

While by all accounts it is not true that in 1995 you could trade a pair of Levi jeans for an East German–made Trabant car, it makes a good opportunity for a video. The black-and-white advertisement showed some still rundown areas of Prague but the city was already well on its way toward modernizing, and bartering on the street was already a thing of the past. The ad featured music by Scott Hardkiss, an electronic music pioneer who died in 2013 at the age of 43.

Facebook comments

Bee Handy - Prague Handyman

Looking for a Handyman in Prague?

Ing. Martin Straňák

Translator and interpreter of the English language -...

American Pub Bejzment Lesnická

Finest Burgers - American Quality - NEW Location - Lesnická...

DoDo (doruky.cz)

Personal Assistant who SAVES YOUR TIME and NERVES. Just ask...

Baby in Style

Kids fashion shop

Dum U Velke Boty

A small family hotel in an old renaissance-looking burgher...

MoneyGram

Send cash around the world in minutes with no bank account...

Antik Bílá Hora

Antiques, collectibles and more ...